Experience New Festivals in India




It has always been a challenge to those marketing destinations to pick up new ideas that will immediately sell and excite the travellers to pick up their bags and decide to move . The destinations have tried everything to get the market attention . India is never short of travel ideas when it comes to telling people the true story . Many of you are now familiar with the phrase " Incredible India" and as one of our advertisement copy say " 365 days 1365 Festivals" its is this festivals that offer a great opportunity to experience the destination. One such festival is the " Pongala Ritual" at the famous Attukal Bhagavathi Temple in Tirvandrum the capital of " Gods own country - Kerala

It was a news to me when I was told this is the world's biggest devotional congregation of women. This year it was estimated that over 2.5 million women participated in this festival taking over miles of street space at Trivandrum, Kerala.

It was a wonderful sight to see women drawn across all sections of society take part in the ceremony sitting on roads around the temple to cook the rice & jaggery with coconut called " Pongala" and offer to the Godess Bagavathi to seek her blessings.
The ritual normally begins in the morning when the e temple's priest lights the hearth in the temple kitchen with the flame taken from the sanctum of the temple. The devotees follow this immediately and light their respective hearth.The ritual concludes in the afternoon with the priests sprinkling the 'pongala' with holy water.

Next time you plan a visit to India check out there must be one such unique festival in the vicinity of the place you are visiting. Its time to move away from the traditional guided trips and experience something more authentic. This is the time for reality travel.

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